The global food & grocery market is set to hit $12.2 trillion by 2020; the current U.S. grocery market is worth $655 billion. According to McKinsey, even though U.S. grocers have seen a steady 4.5% growth in revenue in the last 10 years in the U.S., many traditional grocery retailers are seeing their sales and margins fall. Technology, the advent of e-commerce (commonly referred to…
Cyberbullying has now moved into agriculture. Modern Farmer recently reported that the latest victims of cyberbullying are farmers. Vegans and animal activists have been using social media to threaten farmers and their families in what looks like an attempt to “shame” them for their profession but also make nonsensical threats that infer meat farmers should be slaughtered like the livestock they raise. In this case,…
Updated 9/1/2019, Originally Writtten 1/15/2019 The conversations surrounding the topic of health, wellness, and what constitutes healthy eating is way past critical mass; what we eat, how we eat and what not to eat has to lead to the continual growth in the demand for organic and high-quality foods. That demand has also trickled into the meat people eat. Today, people want to eat meat…
Hey Google: What Did You Change This Time? Google rolled out lots of SEO and SEM updates this year, while we always expect two major algorithm updates annually, I’ve seen some minor things here that have affected the performance of content, web traffic and ad campaigns (we’ll write more about this later). If you haven’t reviewed the updates from Google Live! 2019, or downloaded the…
Food The Food Service Debrief: PSFK’s Food Service Debrief explores how the food-service industry has leveraged technology to cater to changing consumer demands, giving customers the tools to control their own experience. My series on meal subscription services is complete. Originally written for PSFK, I broke it into additional parts in order to continue the exploration of this part of grocery’s growth. I hope you…
