Strategy & Analytics
Behavior, Research, and Strategy
I’m the Wolf from Pulp Fiction, I Fix Problems…
I’m Macala Rose: Strategist. Analyst. Thought Partner. With 15 years of experience from Hollywood to agriculture, I blend data obsession with storytelling prowess to revolutionize marketing for women-led companies.
What I Offer:
Lightning-fast, research-driven strategies for women business leaders facing their toughest marketing challenges. I deliver groundbreaking insights that not only solve problems but create "Aha!" moments, giving you back your headspace and time.
How I Work:
Fearless. Direct. Data-driven. I dive deep into your metrics, uncover hidden opportunities, and craft bold strategies that make customers fall head over heels for your brand. No fluff, just results that move the needle.
Problems I Solve:
You need a marketing Hail Mary, yesterday.
Your project's gone off the rails, and you're out of ideas.
You're drowning in data but starving for insights.
You want to reclaim your life without sacrificing business success.
Bottom Line:
I'm the woman you call when shit hits the fan and your marketing's gone sideways. I’m the fixer you were scouring the internet for. Here I am, let’s get you the insights you need, plus your headspace - and oh, the time you want back for the life you lead outside your company.
Services
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I craft strategies that don’t just scrape the surface but dive deep into the behavioral psyche of your consumer base.
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I’m an expert in all things Google. If you need to make sense of your data, I’m your girl. I take a non-linear look at all the insights contained in your channels and tell you things you didn’t know were there. Consider me an AI-loving crystal ball.
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Google Analytics, Tag Manager, Search Console, Looker Studio, and anything related to organic search. Pinterest, Hubspot, and YouTube, and many more. Let’s take a look at your channel data and see how your customer really feel about your company.
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Thought partnership is about radical shifts in thinking; it challenges conventional wisdom, daring to question the unquestionable and unearth hidden truths buried within complex data sets and strategies.
Resources
Companies I’ve Developed Strategies For
Emerald X
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20th Century Fox
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Power 106 FM
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Gild Creative Group / Tiffany Hardin
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Nuherbs
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Universal Pictures
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ReMind Psychedelics Conference
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True Story Foods
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MJ Biz Conference
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The Good Meat Project
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Emerald X • 20th Century Fox • Power 106 FM • Gild Creative Group / Tiffany Hardin • Nuherbs • Universal Pictures • ReMind Psychedelics Conference • True Story Foods • MJ Biz Conference • The Good Meat Project •
“You’re the Wolf from Pulp Fiction, You Fix Problems.” - Mike Dussault, Tech Investor
Every now and again you meet someone you had no idea you needed, who sees you, truly, and then can expand you to support your vision with their skill. Macala is one of those people.” - Tiffany Hardin, CEO, Gild Creative Group
I’ve worked with Macala for 15 years on some of the largest B2B live events in the world. She has never failed to deliver on actionable insights, out of box ideas, growth and revenue for our companies.”
- Karalynn Sprouse, EVP, Emerald X