Not Sure if Your Data is Accurate, I Can Help

Audit My Analytics

Audit My Analytics

Your data should illuminate opportunities, not create more questions. Your analytics should reveal customer behavior with precision, not leave you questioning your metrics. Most companies we audit are missing critical insights due to incomplete or misconfigured tracking—leaving revenue opportunities hidden and marketing spend unoptimized. We specialize in fixing broken analytics implementations to capture the full story of your customer journey.

MY PROCESS

How This Works

GA4 Setup Audit: We'll deep dive into your Google Analytics 4 setup, ensuring that every setting is perfectly tuned to your business's unique rhythm.

Google Tag Manager Review: Streamline and supercharge your tracking with a Tag Manager setup that captures every valuable customer interaction.

Review

Revise

Cross-Domain Insights: Watch as we connect the dots across domains and create an accurate picture of what your audiences are doing.

Event Configuration & Conversion Tracking: We turn every click, view, and interaction into valuable insights, driving smarter business decisions. We’ll make sure we show how those lead to the holy grail of action - CONVERSION.

Reconnect

Seamless Integrations: Say hello to a world where BigQuery, Search Console, and Google Ads work together in harmony, enriching your data tapestry.

Looker Studio Dashboards: Visual storytelling at its finest. We translate your data into compelling, actionable narratives through customized dashboards.

Once you’re working with clean and accurate data, you will be amazed at what we uncover. 

FAQs

  • Audits are not flat rate, depending on the scope and complexity of your project, they typically range from $3500 to $5500.

  • Yes, we offer this. It will be quoted to you at the beginning of our project, and be inclusive of our bid.

  • Our project time is 4-6 weeks from the initial audit to re-implementation. The timeline largely depends on your tech stack, and any issue we find.

  • While I primarily work with in the food, and health spaces, we are not industry specific. Good data is good data Most of the companies that choose to work with have revenue of at least $500,000 per year all the way up to $55 million+ dollar a year in annual revenue.

  • My team works Google Analytics, Looker Studio, BigQuery, AirByte and select data connectors to build analytics dashboards.

    For our clients, we with modern platforms and web services like Wordpress, Shopify, Hubspot, Squarespace, and Klayvio.

    We don’t work with legacy software, overly customize enterprise level software (Salesforce, Pardot, Tableau) or anything that requires us to talk to your developer dude who lives in a bunker in Siberia - because let’s face it, he’s never gonna respond to my requests in a timey matter, if at all.

  • I currently do not offer education or training sessions. I will make sure you understand what you're reading on your dashboards. We offer monthly review services for clients that wish to retain us.

Why Me?

Because I’ve been there. I understand the hustle, the grind, and the dream. When it comes to strategy, marketing, sales and growth, I’ve tried all the things and done all the things.

And what I learned was that in order to build a business that I wanted to stay in, I needed a strong foundation that allowed my business to ebb and flow, evolve or change as I did. 

To me, I think a sustainable business is more important than one simply built to scale. The foundation of a business built to last is data.

Ready to Make Your Data Work Wonders?

Let's turn your analytics into actionable, impactful strategies. No fluff, just the good stuff. It's time for your data to take the center stage and for you to lead the standing ovation.

Praise from Clients

  • “She loves the data - and recommends only what works.”

    Wilson Lau, President, Nuherbs

  • “You fix what's broken, fix what we didn't know was broken, and give our teams data they can make actionable insights from.”

    Camille Candella, Vice President, Emerald X

  • “Macala helped reframe and uncover choices I didn't even know I had.”

    Alexandra Raymond, Finance & Product, Amazon Studios

  • "She's consulted for us for over a decade and always finds new ways for us to improve."

    Karalynn Sprouse, Executive Vice President, Emerald X

  • “You're like "The Wolf' in Pulp Fiction. You fix problems.”

    Mike Dussault, Tech Advisor and VC, Seattle, WA

  • "We be lost without her. She met us where we wer at and created something we needed. Her passion for data and food was the perfect match."

    Camas Davis, Founder, The Good Meet Project

LET’S WORK TOGETHER

You Deserve Better Insights.